The five Cs of a successful crowdfunding campaign

In the last few years crowdfunding platforms have raised billions of dollars worldwide, so it’s no surprise that social enterprises, not for profits and changemakers are turning to crowdfunding to raise money for their initiative or cause. But what makes a campaign successful?

It can be broken down into five easy to understand Cs:

  • Clarity
  • Credibility
  • Communities
  • Channels
  • Courage

To view the ProBono article in full, click here.

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