A US Trial has commenced through the social media platform Twitter that inserts ‘buy now’ buttons into Tweets and enables instant purchases and donations to nfp organisations. Twitter has 58 million users around the world, with 9100 tweets being sent every second.
The trial will enable participants to have access to special offers or products that can be accessed directly from Twitter. The trial will start with artists, bands and a range of nfp organisations.
For more information on the trial please visit here.